Creative Startup Financing

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Helping Entrepreneurs Start Up Since 1996

revenue-based finance

How to Quickly Raise Seed Capital

Entrepreneurship is like a 25-level computer game. If all that you can think of when it comes to startup financing is “write a business plan and shop it around to strangers,” you’re stuck at the bottom level. There are 24 more levels above you.

Savvy entrepreneurs know how to create startup funding using various tactics.  One of the classics entails using what is called “mobilization capital” obtained from the startup’s own customers. In a nutshell, you get your prospective customers or clients to supply you with the capital required for you to then deliver your product or service.

Here’s a story of a how an educational startup funded its launch using this tactic: Continue reading